How Comfort & Adaptability Affect Winning at Business
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I’d like to share another thought about the role of comfort at work and in business. I keep being struck with how often it functions in an orthogonal, if not opposing manner to working strategically and winning at the game of business. Hmm… first sentence and I already wrote that to nicely. How about saying it this way: “Be very careful about doing or supporting others doing what’s comfortable… check that it really is aligned with working, managing strategically, with the end goal in mind… otherwise it may mean you or they will not survive.”
For a similar perspective, check out Alan Webber’s book, Rules of Thumb: “52 Truths for Winning at Business without Losing Your Self.” It seems that when we lose the sense of being in touch with survival needs, we get feeling insulated, we rationalize not needing to adapt, not needing to respond, not needing to take the extra steps – not needing to change with our environments.
This last week I was peering at a man’s face, as his body lay crumpled on the street, his eye fixed wide open, someone feeling for his pulse, someone else calling 911. He had walked across a busy highway at night, instead of walking the extra 50 feet down to the light ahead of us. He didn’t survive, but he did what was comfortable… until it suddenly wasn’t.
I worked with customers from two different governments this week. Both are slow to get even basic strategy tracking and resulting action plans implemented. Both would be dead on the street if they had to face a car bearing down on them.
So ask yourself this: How nimble is your business, how much does doing what’s strategic, what ensures survivability, rank over comfort?
Bottom Line:
Staying in touch with the need to survive, is a great antidote to over-emphasizing comfort in how we engage in life at work. In fact, losing touch with survival needs makes us all too complacent, protective and non-adaptive in a world that often rewards the one who are able to adapt the quickest.
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